B2B Technology Marketing

Can Marketing Help B2B Technology Businesses Survive and Grow During COVID-19?

Mid-sized technology product and services companies have always been somewhat more focused on sales than marketing. And B2B tech marketing
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Personal Branding

The Immense Value of CEO’s Personal Branding on Social Media

In a previous article, we had talked about how the CEOs of B2B companies can leverage the power of social media
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B2B Content Marketing

Double-Down on Content – Types of Content B2B Companies Can Create Now

“The buyer journey is nothing more than a series of questions that must be answered”. – Michael Brenner  Buying can be
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4 Places To Find The Cash For Your Upcoming (But Necessary) Marketing Campaigns

Even during a worldwide crisis, your business must grow. You have your priorities right, and the need is immediate. But
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Why COVID-19 Has Changed IT Services Sales Forever

As companies globally seem to become more invested in digital ways, even as different parts of the world open up
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Photo by Neil Thomas on Unsplash

Why Your Sales Team Needs Social Media to Achieve Its Goals

  “Lead people with what they want. – Lead with what they’ve already said. – Lead people from where they’re
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Photo by Raphael Schaller on Unsplash

Choosing Between Creating an In-house Team, Hiring an Agency or a Freelancer for B2B Marketing

“The only way to consistently grow in B2B is to be better than very good.” – Seth Godin But, how can you
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Disruptive Agency of the Year

We are in the news!

We recently won the Gold award in the “Disruptive Agency of the Year” category at the Indian Agency Awards and
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Indian Agency Awards - Disruptive Agency of the Year

Midas Touch Wins “Disruptive Agency of the Year” Award at AgencyCon Indian Agency Awards and Summit

Midas Touch, a B2B specialist content and social media marketing agency, has won the Gold award in the “Disruptive Agency
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