The Big Impact of B2B Social Media on The B2B Buying Cycle
Over 20+ years I spent in the B2B sales trenches, I maintained a healthy suspicion of “Marketing”. Now that I am the co-founder of a B2B specialist social media agency, I freely confess to a sea change in that attitude. This history does help us, though, as we engage similarly predisposed prospects. B2B Companies, because […]