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Post-Pandemic Sales and Marketing Plan

Post-Pandemic Sales and Marketing Plan for Companies with niche offerings in emerging areas like Blockchain, AI, IoT, etc.

COVID has changed everything – especially the way B2B sales happen.  For small and mid-sized technology companies, it has become harder to become visible to a highly specific target audience. 
B2B Sales

How COVID has changed the Sales and Marketing for the Partners of Oracle, ServiceNow, SAP, IBM, Google, Microsoft, and Atlassian

Most large events were canceled in 2020. Conferences like Knowledge of ServiceNow, Oracle OpenWorld, Atlassian Summit, and others moved to the virtual mode.  If you are a partner of ServiceNow,
B2B Content Marketing

B2B Content Marketing: Should You Write for Humans or Google?

Long gone are those days, when the search engine marketers used to publish a single content on multiple platforms to gain visibility for the target keywords. Today, Google is no less than

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